I'm new to this online art business. I've sold 1000's of pieces of my one of a kind (ooak) magnetic art since I began creating them in 1996. I've done juried art shows for 10 years now and since the economy has slowed I've been forced to create an on line presence.
My art sells much better in person, but on line it levels the playing field. Since I've only seen a handful of artist using the magnetic vinyl media like I do, I know I have something very unique.
The magnetic media has only been around for about 50 years. It was used for industrial purposes and for signage. In the 1980's business began to use it for their business cards. As an advertising tool it began to grow.
There really hasn't been a "NEW" media for art work in a while. It is always a rehash of old medias. New mediums are popping up all the time, paint, glass, wood, clay, paper, electronic, metal, leather, animal dung, stone, fabric, plastic, these are the basic mediums people use all the time. Even the magnetic vinyl has been used for art before, it's not totally new. The way I use it is. I use all kinds of mediums on the magnetic media. Look at it as a magnetic canvas.
Like anything new it will take some time to catch on. I don't look at my creations as fine art, I call it mighty fine! Anybody can take a magnet and glue it on their creation and you've got a magnet. But put your creation on the magnet and you have a work of art!
I use 60mil archival magnetic vinyl, about 1/16" thick. It has a pressure sensitive adhesive on one side and a Teflon carrier that protects the inner adhesive from getting wet. The pieces I create should last for hundreds of years, they're durable. It's the keepsake that they keep. It stick's with them forever!
100 years from now antique roadshow experts will look back at the beginning of the 21st century and the work selling on Etsy will be the rare folk art of the future.
We live in such a mass production society. When things are made one at a time by the artist, they become more treasured. Etsy and the artist communities around the world are the way people will create the folk art for the new millennium!
Magnetically speaking.....Jeffery Gauss